Commercial Beverage Photography: Lighting & Retouching for Advertising

Sale price$ 89.99 USD Regular price 4.9
Rated 4.9 out of 5
Based on 35 reviews

Rob Grimm has been a commercial beverage photographer for over 15 years, and in that time he's learned the tricks of the trade for creating stunning, persuasive images. In this class, Rob will teach you how to generate portfolio ideas that will make you rethink your entire approach to creating images. You'll learn about lighting, glass, and liquids, as well as how to evoke emotion in your photographs. With Rob's help, you'll be able to create beautiful, engaging beverage photos that capture your clients' attention and inspire them to take action.

LEARN THE SECRETS OF COMMERCIAL PHOTOGRAPHY

The world of beverage photography is a competitive one, and it's hard to stand out from the crowd. How can you create images that are distinctive, but still appeal to your clients? In this course, Rob will teach you how to create beautiful photos for your portfolio that clients will love. You'll learn about lighting and glassware, as well as how to capture emotion in each image. With his help, you'll be able to rethink your entire approach to creating compelling photographs that make people take action. This class will walk through three different case studies to create common beverage shots every company needs. We'll talk about the problems he encountered while working with these brands, what he learned along the way and how it affected him moving forward in his career as a beverage photographer.

Commercial white line black line whiskey Photography Rob Grimm PRO EDU Instructor tutorial class for photographers.jpeg

A MANDATORY CLASS FOR STUDIO SHOOTERS

Are you a beverage photographer? You’re in the right place. In this class, Rob Grimm will teach you how to generate portfolio ideas that will make you rethink your entire approach to creating images. You’ll learn about lighting, glass, and liquids, as well as how to evoke emotion in your photographs.

VIEW COURSE OUTLINE
Commercial Glenlivit whiskey Photography Rob Grimm PRO EDU Instructor tutorial class for photographers.jpeg

LEARN TO EVOKE EMOTION IN YOUR WORK

With Rob's help, you'll be able to create beautiful, engaging beverage photos that capture your clients' attention and inspire them to take action. You can use these skills immediately on any shoot or client project - whether it's for a liquor brand or an iced tea brand! This is a great way for photographers who are new to working with beverages.

Imagine what you're going to learn

WATCH & CREATE

Learn one-on-one with access to every RAW image and check out where you can take your new skills.

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The Unlimited PRO PLAN at PRO EDU provides access to a wide range of photography tutorials and courses, covering topics such as portraiture, product photography, composite photography, lighting, fashion photography, and CGI. With unlimited access to expert instructors and comprehensive resources, you can improve your photography and photoshop skills, create stunning visual content, and gain the knowledge and tools to succeed in the competitive world of photography and digital imaging. Join today to unlock the endless possibilities of visual storytelling.

Get to know your new instructor

ABOUT Rob Grimm

For three decades Rob Grimm has worked as a commercial photographer in the advertising industry. His focus and passion are food and beverage photography with an emphasis in glass and liquids. Rob is a creative problem-solver with extensive experience working with creative directors for brands like AB+InBev, Bacardi, Kraft, Grey Goose, and Jack Daniels, helping them bring their creative visions to life.

Commercial whiskey Photography Rob Grimm PRO EDU Instructor tutorial class for photographers
01

37 Total Lessons

Instantly access all lessons in HD in English Closed Captions and Spanish Subtitles.

How to shoot whiskey glass on white pro edu photography tutorial
02

19.5 Hours Of Education

Log in instantly from any device on the free PRO EDU app, kick back, and learn about your future career.

Irish Gin Commercial liquor photography high-end tutorial how to pro edu tutorial
03

RAWs

This tutorial is loaded with RAW practice files for you to learn the entire retouching process.

01

37 Total Lessons

Instantly access all lessons in HD in English Closed Captions and Spanish Subtitles.

02

19.5 Hours Of Education

Log in instantly from any device on the free PRO EDU app, kick back, and learn about your future career.

03

RAWs

This tutorial is loaded with RAW practice files for you to learn the entire retouching process.

Commercial whiskey Photography Rob Grimm PRO EDU Instructor tutorial class for photographersHow to shoot whiskey glass on white pro edu photography tutorialIrish Gin Commercial liquor photography high-end tutorial how to pro edu tutorial

Join now & access this course

GROW YOUR SKILLS NOW

The world of beverage photography is a competitive one, and it's hard to stand out from the crowd. How can you create images that are distinctive, but still appeal to your clients? In this course, Rob will teach you how to create beautiful photos for your portfolio that clients will love. You'll learn about lighting and glassware, as well as how to capture emotion in each image. With his help, you'll be able to rethink your entire approach to creating compelling photographs that make people take action. This class will walk through three different case studies to create common beverage shots every company needs. We'll talk about the problems he encountered while working with these brands, what he learned along the way and how it affected him moving forward in his career as a beverage photographer.

Watch A Free Section

Commercial Scotch Whiskey Photography Rob Grimm PRO EDU Instructor tutorial class for photographers

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FAQ

Questions about Commercial Beverage Photography: Lighting & Retouching for Advertising

Our customer support is available Monday to Friday: 8am-8:30pm.Average answer time: 3h
average rating 4.9 out of 5
Based on 35 reviews
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97% of reviewers would recommend this product to a friend
35 Reviews
Reviewed by Whalen E.
Verified Buyer
Review posted
I recommend this product
Rated 4 out of 5

Valuable Tutorial

I thought this was a valuable tutorial and definitely worth the cost. Rob teaches in a clear, concise and methodical manner, letting you know the plan beforehand, and why the plan deviates in the execution. Lots of 'tricks of the trade'. Rob and Kate have great creative energy and I felt her knowledge and artistic vision added value. Earth, the retoucher, offers a true wealth of knowledge. His Frequency Separation method raised my PS skills to the next level. I couldn't always follow him step for step, but that only means I can return to the tutorial and discover new methods.

My only constructive suggestion is this: when Rob and Kate are working through the shot, show the old photo in Capture One before showing the new one. Let us visually see the transition. Rob does a good job of verbally letting us know the intention behind the adjustments (ex: change in the composition or power in the lighting), however it is immensely more effective for us to see the old photo before the adjustments are made and then the new photo afterwards. Moreover, it allows us to return to the tutorial later and focus on subtle changes those adjustments may have on all aspects of the bottle, glass, background, etc.

Overall, I learned a lot from this tutorial and didn't hesitate to purchase Rob's Beer Course as well. Hope this review helps.

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PRO EDU

Thank you for your kind words, Whalen. We're glad you found the tutorial valuable and that you enjoyed Rob and Kate's creative energy. Earth's Frequency Separation method is truly impressive!

We completely understand where you're coming from with the suggestion to show the old photo in Capture One before showing the new one. We are constantly looking for ways to improve our tutorials and your feedback has been passed on to our team.

Thanks again for purchasing our tutorial and we hope you'll continue to find it helpful in future projects.

Reviewed by Reginald W.
Verified Buyer
Review posted
I recommend this product
Rated 5 out of 5

Great for commercial shooters

Fantastic information and pacing

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Reviewed by Ian M.
Verified Buyer
Review posted
I recommend this product
Rated 5 out of 5

In-depth, fully packed course.

If you are thinking about photographing beverages, this is a must have course. Lots of useful information you won’t find anywhere else.

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Reviewed by Ralf J.
Verified Buyer
Review posted
I recommend this product
Rated 5 out of 5

Very good course, lot of help to start

Very good video course. High quality made with many tips & tricks from recording to post production. Fully satisfied and absolutely recommendable.

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Reviewed by Gaby G.
Verified Buyer
Review posted
I recommend this product
Rated 5 out of 5

Super

Thanks

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Reviewed by Justyna C.
Verified Buyer
Review posted
I recommend this product
Rated 5 out of 5

I haven't time to see

I haven't time to see , but I will wrire return message

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Reviewed by Daniela B.
Verified Buyer
Review posted
I recommend this product
Rated 4 out of 5

very cool tutorial course

very cool tutorial course

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Reviewed by Kyle B.
Review posted
I recommend this product
Rated 5 out of 5

Tricks of the trade you NEED.

I want to say "stop taking my money" but I wouldn't mean it. I love giving RGG EDU my money because they produce the kind of content that you just never have to question the quality of. This beverage tutorial is no exception. Masterfully done and will open your eyes to the smallest of details that will really push your work to a higher level.

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Reviewed by Michael K.
Verified Buyer
Review posted
I recommend this product
Rated 5 out of 5

Best Product Photography Tutorial I’ve Watched!

This tutorial has a good progression and shows exactly what is done and why. There are lots of useful tips throughout, both in the photography and the retouching sections. I really appreciate that this is an intermediate and above level tutorial. So many tutorials are so beginner focused that you watch hours of video just to find one nugget of information, not the case here. If you’re a beginner go watch free YouTube videos and then comeback to this tutorial when you’re ready to go to the next level.

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Reviewed by Mark C.
Verified Buyer
Review posted
I recommend this product
Rated 5 out of 5

Fantastic education on beer and cocktail photos

The information provided by Rob helped me to successfully get more jobs in this lucrative market. The videos are exceptionally high quality. Rob takes the time to explain every meticulous step he makes to execute his photos.

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